HEADLINES

 Headlines set the tone for any piece of copy under that topic. Headlines are the "hook" of your copy, so have a headline that will bring in and grab your reader's attention. Again with the captions, use the trigger words what, how, why, and when since you are trying to persuade someone (the reader) to pick up your product.

Mirrored Man to Mere Menace; 

Man goes Mano a Mano with Himself!